Author: Andrea CorelliPage 2 of 4

What Tim explained to record labels (without meaning to)

In the GEKAI on Stage office, there are several paintings that aren’t just decor, but tell the story of our DNA. One of these is of Avicii. Before…

“The weakest link in the chain is never the software; it is always the human.”

Kevin Mitnick, the most famous hacker in history, explains in his book “The Art of Deception” – which, as the nerd I am, I couldn’t help but read…

Music Takeaway: Plan B is Written in Ink

Digital tools are fantastic, right up until they fail you at the most critical moment. In my backpack, tucked between the laptop and cables, I always keep a…

513 million reasons not to get our hopes up

The FIMI 2026 Report states that the Italian market has soared past half a billion euros. That’s a 10.7% growth – double the global average. Everyone is rightly…

Michael Smith has finally admitted what many of us already knew

The North Carolina producer has pleaded guilty in Manhattan federal court: he pocketed approximately $10 million by artificially inflating streams. He now faces up to 20 years in…

Skip rate data is the pair of scissors we must have the courage to use to cut through our own egos.

There is no judge more honest than the retention curve. While we fall in love with an intro or a specific instrumental passage, the user tells us the…

In 1996, it took 15,000 people to run a Major. Today, half that number is enough to triple the revenue.

In thirty years of music industry history, we’ve watched record label hallways empty out while servers filled up. I wanted to map this metamorphosis in a chart that…

The $830 Billion Hangover: Why the Alcohol Slump is Threatening the Music Industry

$830 billion wiped out in four years. The alcohol market in Italy is shrinking, and it risks dragging the entire club economy down with it. The popular take?…

“Talented people are not managed, they are inspired.”

It is a quote by Marisandra Lizzi, from the book “Lettera a Jeff Bezos“, and it hit me like a slap in the face. Because in our environment,…

Behind the Scenes: AI, the Music Industry, and Artistic Value

It’s not an emergency, it’s natural selection: the end of “easy” music. The music market is shedding its skin. I’m not talking about playlist trends, but a profound…