Category: Behind The Scenes

I talk about my work, the industry that is my habitat and everything that can concern it directly or indirectly.

Are your 10 euros worth the same for every artist?

The short answer is no. It all depends on “how” the platform decides to slice the subscription pie. On one side, we have the pro-rata model (used by…

What Tim explained to record labels (without meaning to)

In the GEKAI on Stage office, there are several paintings that aren’t just decor, but tell the story of our DNA. One of these is of Avicii. Before…

513 million reasons not to get our hopes up

The FIMI 2026 Report states that the Italian market has soared past half a billion euros. That’s a 10.7% growth – double the global average. Everyone is rightly…

Michael Smith has finally admitted what many of us already knew

The North Carolina producer has pleaded guilty in Manhattan federal court: he pocketed approximately $10 million by artificially inflating streams. He now faces up to 20 years in…

In 1996, it took 15,000 people to run a Major. Today, half that number is enough to triple the revenue.

In thirty years of music industry history, we’ve watched record label hallways empty out while servers filled up. I wanted to map this metamorphosis in a chart that…

The $830 Billion Hangover: Why the Alcohol Slump is Threatening the Music Industry

$830 billion wiped out in four years. The alcohol market in Italy is shrinking, and it risks dragging the entire club economy down with it. The popular take?…

Behind the Scenes: AI, the Music Industry, and Artistic Value

It’s not an emergency, it’s natural selection: the end of “easy” music. The music market is shedding its skin. I’m not talking about playlist trends, but a profound…

The hard techno scene, which for years has built its identity on inclusivity and total freedom, is currently facing a heavy shadow.

Recent allegations sweeping through some of the genre’s top names have opened a Pandora’s box that many in the industry preferred to keep closed. The #MeTooDJs movement (https://linktr.ee/metoodjs)…

75% of the venues fined in the last month aren’t even clubs: a snapshot of Italy after 30 days of crackdown.

A month has passed since the Ministry of the Interior’s circular establishing systematic and coordinated inspections of venues. This wasn’t a fleeting flare-up, but a real shift in…

$10 Million. Without writing a single note.

This story is back in the headlines today because a Rolling Stone investigation has opened Pandora’s box: the Michael Smith case is a multi-million dollar fraud that, in…